Hook Construction & Carpentry

Brand Identity & web design

Indigo Hook - the charge behind Hook Construction & Carpentry has been a builder / outdoorsman since he was a little boy. This project to create an identity for his business was rooted in harkening to his love of nature.

Growing up in the Pacific Northwest around a family of nature lovers with a respect for the outdoors and doing things a certain way drives his business ethos today

For the project I created a custom script typefont to go along with the "Axe H" brand mark